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Kahvaan botanical emblem with tea leaves, flowers, steam and a teacup, in ivory on deep blue
ClientKahvaan
IndustryTea & Beverages
ProjectBrand Identity & Packaging Design
ServicesLogo & packaging

Kahvaan

Heritage in every leaf.

The brief

Kahvaan is an Indian tea brand inspired by the rich culture, heritage and ritual of Indian tea. The brand needed to feel rooted and premium, bringing together traditional Indian aesthetics with a contemporary packaging system.

The creative direction

The identity combines deep blue, warm ivory and antique gold to create an elegant, heritage-inspired visual language. A detailed botanical illustration featuring tea leaves, flowers, flowing steam and a teacup forms the heart of the identity, representing the connection between nature and the ritual of tea.

Colour palette

Deep Blue#0B3A63
Warm Ivory#F1E6D0
Antique Gold#C9A36E

Range colours

Assam Blue#1F3F6E
Darjeeling Green#2F5B3E
Masala Red#8E3B2A
Rose#C9707A
Tulsi Yellow#E0A93A

Deliverables

  • Brand Identity
  • Logo & Brand Mark
  • Colour Palette
  • Typography
  • Tea Tin Packaging
  • Product Range System
  • Cups & Servingware
  • Gift Bags
  • Textile & Pattern Design
  • Brand Collateral
  • Packaging Photography Direction

The visual story

The visual identity draws from Indian botanical motifs, traditional craftsmanship and the warmth of tea rituals. The floral pattern becomes a recurring brand element, while colour variations distinguish different tea blends across the product range. The result is a packaging system that feels premium, culturally rooted and gift-worthy, while maintaining a consistent and recognisable brand presence.

Kahvaan — Tea rooted in a richer India.