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The Learning Co. logo: a coral geometric mark beside the black wordmark
ClientThe Learning Co.
IndustryEducation
ProjectBrand Identity & Applications
ServicesLogo & brand identity

The Learning Co.

Learn. Grow. Succeed.

The brief

Create a modern, approachable identity that makes learning feel fresh and inspiring.

The creative direction

A clean, geometric identity built around ideas of learning, connection and growth.

The Learning Co. range: spiral notebook, coral hardcover, mug, lanyard ID card, brochure, pencil case and thank-you card
The Learning Co. stationery: white notebook with coral band, business cards, letterhead and pen
Cream Learning Co. backpack reading Learn. Grow. Succeed. beside a branded water bottle
Learning Co. gift box with bottle, notebook, pen, thank-you card and coral coaster
Subject notebooks for Mathematics, Physics, Chemistry, History and Literature with line illustrations
Spiral notebook cover with the Learn. Grow. Succeed. brand thought
Open Learning Co. notebook with a branded pencil pouch and pen
Black notebook, letterhead, coral business card and envelope for The Learning Co.

Logo variations

The Learning Co. primary logo in coral and black on white The Learning Co. logo reversed in white on coral

Colour & visual language

Coral orange paired with black, white and warm neutrals for a bold yet balanced look.

Coral#E95C4C
Black#111111
White#FFFFFF
Warm Neutral#E4DDD4

Typography

Clean, bold and highly legible typography with strong visual hierarchy.

Packaging direction

Minimal, functional packaging with white bases, coral accents and subtle oversized brand graphics.

Photography direction

Bright, natural and human — focusing on curiosity, collaboration and real learning moments.

Brand applications

  • Stationery
  • Notebooks
  • Bags
  • Bottles
  • ID Cards
  • Folders
  • Merchandise
  • Learning Materials

Brand story

A brand that sees learning as a continuous journey of curiosity, growth and discovery.

Brand aesthetic

  • Modern
  • Optimistic
  • Clean
  • Approachable
  • Future-focused

The Learning Co. — Learn. Grow. Succeed.

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